It's the kind of story you gotta love: when the 4th grade students at Park School in Massachusetts noticed that the official website for The Lorax movie had no environmental message whatsoever, they did something about it. They wrote a petition, posted it on Change.org, and watched as over 57,000 signatures rolled in.
Universal Studios was watching too, and revamped the website, incorporating many of the exact changes the students had suggested. You can see the results here.
Now if only something could be done to stop the Lorax from being used to sell--of all things--an SUV!
Oh wait--there is something being done.